WEBSITE PRIVACY
Privacy & analytics
We use website statistics to understand visits and make our website more helpful. There is no automatic consent popup. You can browse our website and contact the office whether Analytics is on or off.
When Analytics runs
Google Analytics can run automatically for visitors whose location is verified as the United States. It stays off outside the U.S., when the country cannot be verified, and when a browser sends a Global Privacy Control or Do Not Track signal. If the location check fails, Analytics stays off.
The country check is handled by our website provider; it does not send a visitor’s IP address to a separate geolocation service.
Your browser’s choice
You can turn off Analytics for this browser below. The preference stays here until you change it or clear your browser storage. Re-enabling it does not override the location check or your browser’s privacy signal.
Analytics is off until the location check is complete.
What is measured
When active, Google Analytics receives information such as visited pages, time spent, referrers or campaigns, browser and device information, approximate location, and supported interactions such as scrolling, outbound clicks, downloads, video engagement, site search or form interactions when present. Enhanced measurement is enabled. This is not a session recording tool.
When Analytics is active, we also count clicks on our clinic’s Call and Text links. These counts show that someone opened a phone or messaging link; they do not confirm a completed call, a sent text or an appointment. These click events do not include the phone number, message contents, names, treatment details or the wording of the link.
We may use these website statistics with Google Ads for basic advertising measurement when the accounts are connected, such as understanding whether an ad visit led to a Call or Text click. These privacy protections can limit advertising attribution. This does not enable advertising personalization, remarketing or uploads of patient contact lists. Our website tag disables Google signals and advertising personalization, and keeps advertising storage, advertising user data and advertising personalization consent denied. The location, browser-signal and opt-out controls described above also apply to Call and Text click measurement.
We do not intentionally add names, email addresses, personal phone numbers or patient records to Analytics. Google’s standard measurement can still include page addresses and their query strings, page titles and referrers; the generic Call and Text event names do not remove that page context. Analytics cookies expire after at most 180 days without extending their expiry on each visit.
Turning Analytics off removes this website’s Analytics cookies and stops future collection. It does not erase data already sent to Google.
Google and other services
Read how Google uses information from sites using its services, Google’s Privacy Policy, and Google’s Analytics opt-out information. Existing Google Fonts and the Contact page’s embedded Google map can contact Google independently of Analytics.
Contact us
Call 804-716-5430, or write to Ideal Smile Dentistry, 8904 W Broad St, Suite 202, Henrico, VA 23294.
Last updated October 16, 2026.